Why Organic Search Is A Crucial Channel For Millennials
"Organic" isn't just a buzzword for millennials. Just over half of all millennials actively try to include organic food as part of their diet, more than any other generation, and that...
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Why Instagram Is #Instagood For Brands & Advertisers In 2016
By the end of the year, more than $25 billion will have been spent on social network advertising across the globe. Advertisers have already invested $600 billion on Instagram...
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5 Ways To Turn A Failed Marketing Campaign Into A Win
While a campaign failure does take the wind out of your sails (and sales), it also presents an opportunity to learn, pivot and come back stronger. With the...
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3 Insights To Seduce Valentine’s Day Shoppers With PPC Ads
Ah, Valentine's Day. Chocolates. Flowers. Smartphones. Wait, smartphones? Welcome to 2016 – where traditional Valentine's Day gifts now mix with the modern...
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Why The ‘Internet of Me’ Is Key To Effective Brand Experience
Brace yourself for the next big marketing buzzword: The Internet of Me. In the so-called Internet of Me, customers determine when, how often, and through...
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Should GIFs Be Part Of Your Brand’s Digital Strategy?
The recent explosion of the GIF format across the Internet has rightly caught the attention of many marketers. However, any brand looking to take advantage of...
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3 Ways Marketers Can Seize Valentine’s Day Gift-Giving Moments
While professional marketers at 27 brands are focused like a laser beam on Super Bowl 50 -- which will be held on Sunday, February 7 -- their peers at...
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5 Dynamic Email Tips for Financial Brands
Sophisticated technology is enabling brands to market one-to-one with millions of customers in ways never before possible. This coupled with email’s...
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3 Marketing Moves Brands Can Steal From Today’s Top Entertainers
When today's top entertainers aren’t busy birthing memes, selling out stadiums, and signing books, they dominate popular culture by appealing to a new...
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