Inked. Digital marketing discussion and debate - Page 33 of 79

Lots of people have built their own personal media empires with hundreds of thousands of followers that they share and interact with daily. Sounds easy right? Unfortunately, it’s not. You can’t just be funny and charming. You have to provide...

By Chad Koskie 3rd August, 2015

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#social

Social media has had a profound impact on consumers and marketing alike. In fact, studies have shown tweeting is harder to resist than cigarettes and alcohol. So why is social media so...

By Lisa Lacy 31st July, 2015

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#contentmarketing

Headlines about gun-firing drones might have conjured up fear within the general populace that Skynet is a step closer to declaring war on us all, but, in...

By Lisa Lacy 31st July, 2015

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#contentmarketing

Because there is no one-size-fit-all approach to marketing, you often can find the best examples of marketing strategies by brands dominating in their...

By Pat Hong 30th July, 2015

1 comment

#contentmarketing

We often preach about creating answers to searcher's questions. As Google refines results to better interpret the intent of a search query, and their...

By Charlie Williams 29th July, 2015

4 comments

#contentmarketing

YouTube recently partnered with Pixability to analyze viewership and publishing trends from the Top 100 Brands as defined by the Interbrand 2014 Best Global...

By Greg Jarboe 28th July, 2015

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#mobile

For some kinds of digital activity there’s a growing parity in terms of what kind of device we’re using to perform the activity. Web search, for example...

By Nichola Stott 28th July, 2015

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#contentmarketing

As your online presence becomes larger and the algorithms in the search engines and social media become more complex, is it time to look at adding a Chief Digital Officer (CDO) to your in-house team? Here's why a CDO...