Apple Watch Brings Hyperlocal Advertising To Consumers’ Wrists
With the Apple Watch widely expected to launch in March of this year, with rumors that internal development teams are undergoing the latter stages of an extensive testing program to...
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Virgin Holidays ‘Holiday Hypnosis’ Promises A Two-Week Vacation in 20 Minutes
As consumers return to work after the holidays, thoughts immediately turn to the next vacation. While the actual trip may be months away for most people, it's never to early to start...
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8 Brands Delivering Great Mobile Experiences
Home Depot, Walgreens, and Mercedes-Benz are among the brands with the best mobile experiences. That’s according to business intelligence service L2, which...
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How Can Brands Turn Consumer Complaints Into Compliments On Social Media?
A report by VB Insight has revealed that modern consumers complain about brands an astonishing 879 million times a year on Facebook, Twitter, and other social...
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14 Fitness Brands Targeting Consumers Who Made New Year’s Resolution To Lose Weight
It’s a familiar pattern: After gifts are exchanged and holiday meals are indulged, resolution season arrives. And, per U.S. government website USA.gov...
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Ultimate Digital Marketing Campaign Template For 2015
It’s a new year, so we've devised the ultimate digital marketing campaign template to help you develop your 2015 strategies for paid, earned, and owned...
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Top 4 Challenges Of Health Care Content Marketing
There are many obstacles in content marketing with regards to health care as you have so many things to be aware of not only from a medical perspective, but...
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4 Standout Facebook Marketing Campaigns Of 2014
From interactive Facebook apps to coupons done right, brands testing the ROI of Facebook marketing campaigns had something to post about in...
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7 Most Successful Social Media Campaigns Of 2014
Brands, from fast food chains to luxury fashion lines, pushed the boundaries of social media to score the year's biggest wins in creating awareness and...
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