100+ Black Friday, Cyber Monday & Holiday Shopping Season 2014 Statistics
The holiday shopping season kicked off last year with a Black Friday (November 29) that saw digital consumers set a new retail spending record: $1.512 billion, according to comScore. Here...
By 0 comments
Verizon’s Connection Day Gives Thanks, Free Stuff To Mobile Users
Verizon Wireless has dubbed November 26 “Connection Day” and is offering mobile users – regardless of carrier – what it calls “the chance to connect with everything they love in...
By 
6 Content Marketing Lessons From The Trenches
Content marketing is all about delivering the right content, with the right message, to the right consumer, at the right time. A brand's content can help...
By 
Mobile Healthcare: Consumers Ready For New Technologies
Healthcare as an industry has undergone a great deal of change with the onset of digital technology. Increasingly it is the personalization of dedicated health...
By 
Social Media Marketing Trends 2015: Insights & Predictions From 19 Experts
While social media is constantly evolving, one thing remains unchanged as 2015 approaches: at its core, social media is all about having a two-way...
By 
7 Ways Content Pillars Make Brands More Effective
Content pillars force us to take what we learn in the content mapping/discovery process and apply it to the customer journey and sales funnel. In the content...
By 
8 YouTube Video SEO Tips To Optimize Your Content, Playlists & Channel
YouTube is the world’s second-largest search engine, but 100 hours of video are uploaded to YouTube every minute. So how can you ensure that when people are...
By 
Jaguar, Volvo Tap Google Products To Woo Young, Tech-Savvy Consumers
Following campaigns like Nissan’s Detour and Lincoln’s Dream Ride, which sought to create more immersive digital experiences for consumers, additional...
By 
Using Branded How-To Videos To Meet Consumer Needs
Consumer willingness to consume more video content, according to a study from Levels Beyond, is increasing. However, the same report showed that 75 percent of...
By