5 Examples Of Innovative Marketing Strategies
Being able to adapt to consumer behavior and new technologies while maintaining a strong customer focus is essential to great marketing. Creating an incredible customer experience means...
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5 Tips For A+ Back-to-School Marketing Campaigns
‘Tis the season to be educated. And as 70 million American students head back to school, that translates to big bucks for retailers and huge opportunities for marketers. The total...
4 Reasons You Don’t Rank As Well As Your Competitors In Google
There is so much minutiae around ranking factors that affect brand opportunity to hold the coveted “above the fold” space in a Google search that sometimes...
11 Popular Types Of Content That Attract & Engage Consumers
We’ve all heard that content is king. Google themselves tell us over and over: “make great content.” The problem? Defining “good content” is often...
10 Brands Harnessing Online Petitions For Marketing Good
In part because petitions are a less conventional marketing tool, they help brands cut through noise and capture consumer attention. Regardless of whether they...
5 Brilliant Marketing Strategy Examples From Dominant Brands
Because there is no one-size-fit-all approach to marketing, you often can find the best examples of marketing strategies by brands dominating in their...
User-Centric Keyword Research: Find The Topics Your Audience Wants
We often preach about creating answers to searcher's questions. As Google refines results to better interpret the intent of a search query, and their...
4 YouTube Brand Content Insights From The Top 100 Brands
YouTube recently partnered with Pixability to analyze viewership and publishing trends from the Top 100 Brands as defined by the Interbrand 2014 Best Global...