Check Out Snickers’ Brilliant ‘You’re Not You’ Tweet To Jeremy Clarkson
Increasingly, brands are trying to insert themselves into the conversations happening around trending topics. Smart brands now recognize the value of engaging consumers on social media in...
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10 Remarkable Influencer Marketing Facts
While Meryl Streep and Robert Redford may epitomize celebrity to consumers of certain generations, this notion is wildly outdated to Millennials and Generation Z. The celebrity spokesperson of yore is already being supplanted by digital...
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From Social Presence To Social Selling: 5 Tips For Making The Leap
Consumers rarely first learn about your brand from your website. Instead they tend to hear about it from their friends, both offline and online, and the...
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3 Ways To Prepare For A Social Media Brand Crisis
All brands at some point will go through a crisis (or several of them) and it’s inevitable that your brand’s social media will play some part in it. From...
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Facebook Marketing Essentials For Brands
Every day, brands are seizing moments to reach consumers on Facebook, the largest social network in the world. Brands are connecting with, engaging, and persuading consumers at critical moments to further business...
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What Google Analytics Can Tell You About Your Facebook Strategy
With more than 890 million people using Facebook on a daily basis, its importance to brands and marketers is obvious. Getting hundreds of Likes on a company...
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Brands Leverage ‘Better Call Saul’ Premiere
Consumer excitement surrounding AMC’s "Breaking Bad" prequel "Better Call Saul" hasn’t gone unnoticed. Brands with legit ties to the series, such...
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7 Ways To Get Real Value From Your Company’s Facebook Presence
Many businesses feel that having a Facebook presence is a must these days. After all, every business is on Facebook, right? However, not all businesses manage...
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