Most of Pinterest's user base is female. But the image bookmarking site says more men are using Pinterest. In an effort keep its male users active and attract even more men to the site, Pinterest has updated its search...

Brands prepping for their 2015 real-time Oreo moment in the Super Bowl got an early treat in the form of #Deflategate, the hashtag spurred by the controversy...

Building relationships fosters brand loyalty, important because a repeat customer spends 67 percent more than a new one (BIA/Kelsey). Building loyalists is...

Microsoft has given consumers a look into the future of its holographic technology. And it's impressive. Microsoft's HoloLens will soon bring high-definition...

Marriott and Nikon are tapping into the power of consumers, providing them with the tools they need to generate authentic content that other consumers will...

Facebook’s Industry Research revealed on Jan. 7, 2015, “In just one year, the number of video posts per person has increased 75% globally and 94% in the...

Being visible on Facebook is increasingly getting more difficult for brands. Facebook's new algorithms identify and suppress "less valuable" posts brands...