Creating Healthy Content for Your Audiences
Creating healthy content for your audience segments doesn’t have to be difficult. All it takes is using your existing resources and finding creative ways to maximize the content and...
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Social Login Adoption By Consumers ‘Exploding’ [Survey]
Brands should implement social logins on their websites and apps to cater to growing consumer desire for convenience and transparency, which is driven in part by their hatred for filling...
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Google Search Visibility: 4 Insights on How People View & Click Results
When people have a need, they often turn to search engines first. While people continue to click on the top search result more often than not, they are also...
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Chrysler Virtual Car Factory Tour Shows Consumers How 200 Is Made
To mark the launch of the much anticipated Chrysler's 200 Sedan, the auto giant have teamed up with Google Maps to provide users with a 360 virtual tour of...
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Kix Cereal Appeals to Moms with Online Stories, Punky Brewster
As breakfast cereal consumption is reportedly on the decline in the U.S., one brand is hoping to appeal to kids with online storybooks and new boxes that can...
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A Winning Formula For Online Reputation Management
As marketers, we're ensuring that the perception, and therefore the online reputation, of a brand and its products is as positive as possible. Is your brand...
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2 Must-Read Takeaways for Brands Looking To Be More Customer-Centric
Customer-centricity is widely acknowledged to be an end goal for any brand. It's one of the golden rules of marketing, and also one of the pillars on which...
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2 Must-Read Takeaways for Brands Looking To Be More Customer-Centric
Customer-centricity is widely acknowledged to be an end goal for any brand. It's one of the golden rules of marketing, and also one of the pillars on which...
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Netflix’s Ingredients For Success: Cooking Up An Addiction
It isn't often that a major, global brand becomes a household name. Netflix have made such a massive disruption to the way people are buying and watching film...
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