Michelin Geocaching Contest Gets Customers To Share Creative Photos Of Trackable Tire Gauges
For some companies, having strong brand awareness and reputation are absolutely fundamental for business. Brand is the vehicle that allows consumers to distinguish products from that of...
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68% of Women Prefer Fashion Retailers Who Depict ‘Real Women’
A ModCloth survey suggests that the majority of women believe there's a disconnect between the representation of models in the industry and what's "real." Furthermore, a large majority of...
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Online Reviews Matter In a Big Way To New Moms
If you want new moms to buy your products, then your brand needs to be visible at the key moments when digital interactions occur. Online reviews...
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