Promoting YouTube Video Content With TrueView Advertising
Video search engine optimization can leverage paid advertising in a way that website SEO can’t. In fact, YouTube enables you to ignite earned media with paid media. And given the recent...
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Amplifying Video Content With Social Media To Improve Discoverability
Another one of the seven ways to improve your video marketing strategy is to use social media to improve your content’s discoverability and interact with your audience on multiple...
8 YouTube Video SEO Tips To Optimize Your Content, Playlists & Channel
YouTube is the world’s second-largest search engine, but 100 hours of video are uploaded to YouTube every minute. So how can you ensure that when people are...
The Silver Screen On YouTube: Interactive Video Marketing The Hollywood Way
New campaigns from film studios to promote their movies on YouTube and via interactive content is showing marketers from all industries, how to engage fans...
10 Fundamentals Of Creating Videos That Change Hearts, Minds, Actions
One key to success on YouTube is in finding a formula that works for your brand. How can you create video content that people will love and start generating...
YouTube Videos Should Be Part Of Your Content Marketing Strategy
For brands, one of the keys to success on YouTube is defining priority objectives. Is it to build awareness? Influence consideration? Drive online or offline...
YouTube Videos Are A Hot Destination For Travel Consumers
Google whitepaper reveals how video is being used by travel consumers to research, evaluate, and inspire their purchasing decisions. The data paints a powerful...
75% of Brands Don’t Meet Consumer Desire for Video
There is an increasing amount of evidence that consumers expect and look to videos as a source of fulfilling informational needs as they are considering their...